How to Create the Perfect Posts on our Favorite Social Sites: Facebook, Twitter & LinkedIn

Facebook, Twitter and LinkedIn are not only the most popular social sites today, but they are also our favorites! Use the images below, along with the tips provided, to generate perfect posts on each of these social platforms.

Facebook:

• Positivity breeds engagement and sharing. It will help inspire and excite your users.
• The most appealing updates are ones that offer something, but don’t disclose everything, making fans want to click.
• Posts with images get the highest amount of engagement on Facebook, so make sure to include one when you can.
• If you’re going to provide a link, make sure you Bit.ly so you can track how many people are clicking through from Facebook. (This can also be done via Google Analytics!)
• Use simple imagery that will be easily seen on mobile devices as 80-85% of your fans will see posts on their phone.
• Post when the audience is listening not just when your business is open. This will ensure more engagement from users.
• Posts don’t just grab attention; comments and responses do. Engage with people and build relationships through conversational dialogue.

Twitter:

• Use questions, facts, and figures to engage viewers and drive retweets.
• Give a clear CTA so your readers know what you want them to do.
• Use mentions to prompt influencers to engage with you and then respond.
• Don’t sacrifice grammar just because you’ve got 140 characters. Avoid abbreviations and all caps.
• Retweet relevant content for your audience. Don’t forget to leave 20 characters, so people can add content.
• Bit.ly links generate the most retweets, so shorten all your URLs.
• Adding an image or video will make your post more engaging, and it will also boost it to the top of feeds!

LinkedIn:

• Your post should be up to date, informative, relevant and attention grabbing. Aim to use no more than 50 characters and engage with your audience by asking questions.
• Edit your description text, be concise and to the point drawing people’s attention to click.
• Know your target audience and tailor the post to them. LinkedIn insights is a great tool for this. Learn from how well your previous posts have performed, and measure engagement through comments, shares, likes and clicks.
• Adding a link to your update will help direct more people to your article.
• Engage in the conversation and build relationships with your audience. You could even ask a question to promote further discussion.

By: ParadigmNext https://paradigmnext.com.com

Google+: https://plus.google.com/+ParadigmNextChicago

ParadigmNEXT, Inc. is a new kind of marketing agency that integrates the two sides of the brain: strategic communications and business know-how. Connecting creativity with expertise in multiple industries, we are able to deliver measurable improvements and maximum impact.