BuiltWorld

The COVID-19 pandemic has had a significant impact on businesses, with the U.S. Department of Commerce estimating that 25% of businesses may close this year. To ensure that...

In the current crowded marketplace, new brands that offer packaged goods are emerging every day, and customer loyalty is often fleeting. In order to gain a competitive edge,...

Parts of the Built World Industry are currently facing a downturn in business due to economic uncertainty.  Nonetheless, numerous building opportunities still exist for Built World companies that...

Mistakes Aren’t What They Used To Be. Before the internet and the advent of digital marketing, mistakes were a big deal. Even small ones came with huge costs....

Culture is a crucial aspect of any successful business, especially in the Built World. It may be difficult to measure, but its effects are very real. A strong...

When your customers hear your sales pitch, see your marketing materials, or see your product promoted somewhere, they always have one big question in mind.  “Why should I...