News

One of the biggest mistakes Built World sales and marketing people make is not staying focused on their message. They tell the customer why they are a better...

The power of building a brand that’s memorable and distinct is often overlooked in the Built World. Investing in a true Brand with a capital “B” is more...

If you want to sell more Built World products or services, you have to change the way you think of yourself.  You work in sales, so naturally, that’s...

One of the biggest mistakes Built World sales and marketing people make is not staying focused on their message. They tell the customer why they are a better...

Business leaders get nervous when they see a recession coming. Countless companies have gone out of business because of an economic downturn, and everyone worries about being next...

The interest in green, sustainable, energy efficient, carbon neutral, and more is an important and growing segment of construction. The industry is progressing from making generic claims that...